Michelle Lynne Featured in Dallas Morning News

We got some good local press recently when we were featured in the Dallas Morning News in their Home section (first page too!).  While we’re not FAMOUS, we did about triple our website visits the following week so let me know if you want an autograph before the paparazzi rushes our front door here at the office (ha ha).  Seriously, we’re pretty excited and hopes it brings more attention to the value of home staging.  Here is how it went down:

Carin Hughes called me about 2 – 3 months ago, inquiring about our services for herself…more as a Staging to DWELL (re-design) client than a Staging to SELL client.  She got our information from Angie’s List (yay Angie!).  We chatted on the phone for a while, I explained what we did, how we worked, etc. etc. and she said something along the lines of “great, I’ll figure out what I want to do with my space and give you a call back”.  Well, she DID call back but this time it was not as a client but as a writer for Dallas Morning News, wanting to put together an article on Home Staging.  Of course I was excited to assist in her endeavor.  Free advertising?   Yes, please!

What do you think?  Pretty exciting, huh?

Michelle Lynne featured in Dallas Morning News


by Michelle Lynne Welcomes Keri Outsey




by Michelle Lynne Hires Savvy Stager, Keri Outsey

Dallas, TX, November 10, 2011 – Michelle Lynne Pant, President of by Michelle Lynne (bML) is excited to announce the hiring of Keri Outsey who will lead the way in Sales & Business Development.

Keri is an Accredited Staging Professional who turned her passion for design and real estate into her profession in 2008. Keri has joined with Michelle to push bML forward by forging new relationships with those in the real estate industry and with home owners. She is eager to put her zeal for staging to work to re-design properties for homeowners, and to get Dallas properties SOLD!

“With Keri onboard, I’m excited to see the success we will contribute to North Dallas realtors and sellers,” says Michelle Lynne. Fortunately, Dallas’ housing market has not taken the same downward spiral as much of the United States. Therefore, houses are still selling and buyers are still buying. The best way to assure sellers get the traffic and bids they want is to stage their property. Staging is a proven method of selling homes. The U.S. Housing and Urban Development reports that a staged home will sell, on average, 15% – 20% higher than an un-staged home. Keri can help realtors and sellers get top dollar in less time. 


Prior to joining bML, Keri owned and operated a staging company in Birmingham, AL. She has earned a BA in Sociology and a BA in Psychology. 

To learn how Keri’s staging services can best serve you, call 972-767-9667 or email her at Keri@byMichelleLynne.com. To get more information on by Michelle Lynne, go to http://byMichelleLynne.com

By Michelle Lynne Launches New Site for Real Estate Staging & ReDesign Services in Dallas, Texas

>For Immediate Release

“We provide home staging and redesign services to clients with everything from one bedroom condos to vacation properties, and model homes to luxury estates.”

Dallas, TX (Free Press Release) February 19, 2010 – By Michelle Lynne combines business strategy, home improvement tips and interior design to offer a complement of services to the Dallas Metroplex.  Known as “home staging”, by Michelle Lynne is proud to be a key component of maximizing the selling price and expediting the sales process on residential properties for realtors, investors and home owners.

The new website came about from feedback from her clients as having a more usable site where her customers and prospects can learn, interact and view her transformations, follow updates, tips and recommendations on Twitter, Facebook and her Blog.  Michelle has a strong passion for helping people and the ability to help homeowners sell their homes, wow their guests with a new look and be more profitable is what drives her daily.

Michelle Lynne’s goals are simple and specific to each service she offers:  “Staging is it is taking the occupant’s personality out of the house, which can be very difficult for the home’s sellers.  We are taking their refuge away and eliminating their uniqueness so potential buyers can see themselves living in that space instead; we highlight the best features of the house. You don’t live in a house the same way you sell it and our goal is to help our clients get the highest dollar offer in the shortest amount of time…we don’t sell houses, but we do know what makes houses sell!”  Creating the perfect setting for sellers is important and critical to get the best ROI.

“On the other hand, I believe a person’s home is their refuge…you should be able to walk through the front door and leave all of the world and it’s stress outside.   A house becomes a home as it takes on the personality of it’s occupants – and as personalities grow and develop, the items surrounding them should do the same.  Our redesign service is geared to help our clients create the environment that surrounds them with their own personality and uniqueness.  We understand the power that comes from making changes to one’s living space and the impact it has on a person and their ability to thrive in today’s fast paced, plugged in world.”

by Michelle Lynne’s  approach is different than many of the other home staging & redesign service companies in Dallas,  Michelle believes in really getting to know the customer and treating them like a good friend, “My first step is easy:  listen.  The second step is also easy:  listen.  What makes us unique is that we are flexible to meet the needs of each individual client.  You don’t enlist my firm and have to work by rigid rules outlined by a panel of management. Instead, we partner with our clients as if they were our friends or family calling for some help making their house more of a home…or to help get that home ready to sell for the most money possible.  Many of my home staging clients ask for help after the sale!   We will then assist with the move in design and organization of their new home because we are here for the long term relationships.”

About by Michelle Lynne:

by Michelle Lynne is Dallas’ premier service for home staging, organizing & redesign, specializing in model homes, residential properties, condos and lofts.  Services range from consultations with homeowner’s, creating fully staged homes, professional organizing and interior enhancement through redesign.  For more information or to schedule an initial consultation please contact Michelle Lynne at 214.662.1870 or email michelle@bymichellelynne.com


Jamie Swartz, jamie@synergybuzz.com
Synergy Buzz Marketing