Today’s curb appeal starts on line and if you look worse than (or even “just like”) the competition, you will lose priority to the listings with photos that merchandises itself to create EMOTION. After all, pricing will attract buyers but staging will attract offers.
So back to my department store analogy. Personally, my favorite department store is Nordstrom. Their service is amazing and their product is excellent while not being grossly overpriced. And their merchandising of their product is extraordinary– I want to take home everything I see. I want to BE that mannequin wearing the amazing boots and trendy sweater (I’d also like to be her size but that isn’t going to happen, I enjoy eating way too much).
|Adult Art on display?|
|Pillows in the center of the floor do not count as a substitute for a sofa.|
|*** REMOVED ***|
|Is that wall supposed to signify the stations of the cross as I make a pilgrimage to the refrigerator?|
(Above photos are from Uglyhousephotos.com)